The four most common myths about outsourcing your sales – and why they are completely wrong.
Outsourcing your sales can be a great strategy to accelerate growth and revenue within your business. Having a team of experienced, knowledgeable and well-trained individuals who bring in sales, can really make a difference. Not only do you get the benefit of immediate results, outsourcing your sales operations frees up your time to be able to focus on other areas of your business and allows you the spare minutes you have forever needed.
However, despite its many benefits, some businesses are hesitant to make the jump, citing various concerns from cost to control. The good news is that many of the most commonly voiced concerns are simply misconceptions!
We have taken the four most common outsourcing myths and debunked them so you can truly evaluate whether outsourcing sales is something that will benefit your business.
Myth 1- Outsourcing sales is not cost-effective
You might believe building your own sales team is the easiest and most cost-effective way to grow your business. However, creating your own sales team can be time-consuming, stressful and most of all, expensive. By outsourcing to a specialist B2B (business to business) sales company, you can utilise their team of well-trained, well-managed and enthusiastic sales professionals with none of the worry and expense that comes with running your own sales force. Outsourcing is an investment in your long-term sales efficiency and success.
Myth 2- Outsourcing sales means losing control
Be it outsourcing your entire sales team or outsourcing certain areas of it, handing over the reins can be nerve wracking. But it needn’t be. At Premium Sales, we see outsourcing as a partnership based on trust and communication. You build a strong relationship with your outsourced team and have the same level of visibility and input on your sales operations as if your team were working in-house. If an issue arises, or there is a new business win or information that needs to be passed along, you are kept in the loop. You have complete visibility and control without any of the hard work of training, managing and motivating the team yourself.
Myth 3- Outsourced sales teams are low quality
Another misconception behind outsourcing sales and telemarketing is that it consists of bored telemarketers following a generic script, sending generic emails and not being able to help when customers ask off-script questions. This is such an out of date perception! This vital role has evolved into a sophisticated sector with highly trained professionals who can adapt, progress and find solutions to all your sales requirements. Outsourcing to the right sales team will produce revenue growth and nurture your customer relationships- guaranteed. At Premium Sales, we know which prospects to target, how to approach them, and how to ensure the best results for them, for you and for your business.
Myth 4- Outsourcing sales is only for big companies
Finally, our last misconception is that to outsource sales, you need to be a big company. Wrong. All companies, no matter what their size, have the same common objective- gaining business- and outsourcing sales does exactly this. If you are a small, start-up business, having a knowledgeable and experienced team assisting you can get you off to a flying start, producing results fast and pushing you in the right direction. Don’t be scared to outsource!
Don’t let the misconceptions behind outsourcing sales be the reason you fear making the change. Outsourcing your B2B sales is a great way to generate leads, convert them into customers and generate more sales. If you want a sales team you can trust, a team that will make an impact for your business, call Premium Sales today. For further information on how Premium Sales can help boost your business, get in touch!